As global leaders in all things fruit ingredients, our vast network of partners and suppliers allows us to source a huge selection of fruits in nearly every format. Looking for something specific? We can help.

Celery

Our customers use celery because of its distinct flavor, functional properties, and nutritional value. Celery is commonly processed into powders, juices, extracts, and dried pieces, which are used in soups, sauces, seasonings, and ready-to-eat meals. Its natural savory taste enhances flavor profiles, often reducing the need for added salt or artificial flavorings. Celery is also known for its naturally occurring nitrates, which are used in processed meats as a “natural” curing agent alternative to synthetic additives. In addition, it contains vitamins, minerals, and antioxidants that support health-related marketing claims. Its availability in shelf-stable forms makes it practical for large-scale production and consistent use across a wide range of food products.

Brothers International is proud to offer various fruit juices and concentrates as USDA Organic certified.

Celery can be supplied as organic upon request

Available From

Inquire to learn more

Available As

• Celery NFC Juice
• Celery Juice Concentrate
• Celery IQF

Harvest Seasons

Celery grows in both hemispheres all year long.

Botanical: Apium Graveolens

Nature’s Crunchy Hydrator

Celery is a leafy green vegetable that belongs to the Apiaceae family, commonly processed into celery NFC juice or celery juice concentrate. It has long, fibrous stalks that are typically light green in color and grow in tightly packed bunches. Celery is believed to have originated in the Mediterranean region and has been used in food and traditional practices for thousands of years. It has a crisp texture and a mild, slightly earthy flavor. The entire plant is edible, including the stalks, leaves, and seeds, though the stalks are the most commonly consumed part. Celery is typically grown in cool climates and harvested when the stalks are firm and fully developed.

Celery (Apium graveolens var. dulce) is a biennial marshland plant belonging to the Apiaceae (carrot/parsley) family, cultivated for its thick, succulent, ribbed petioles (stalks). Renowned throughout the food, beverage, flavor, and meat processing industries, celery delivers an unmistakable savory, herbal, and slightly salty-mineral flavor profile. Its characteristic aroma and taste are driven by natural phthalides (primarily 3-n-butylphthalide and sedanolide) which contribute a delicate celery note while functioning as powerful natural flavor enhancers that boost savory umami perception in culinary formulations.

Beyond its sensory profile, celery taproots and stalks naturally extract and accumulate high concentrations of inorganic nitrates from agricultural soils. This characteristic has established celery juice concentrate and cultured celery powder as the global processing benchmark for clean-label, natural curing agents in meat manufacturing. In commercial processing, variety selection and cut geometry dictate flavor concentration, color retention, and cellular crunch:

  • Pascal / Tall Utah (The Commercial Benchmark): The dominant green-stalk processing cultivar across the Western Hemisphere. Characterized by long, thick, solid, string-resistant petioles with deep green pigmentation, high natural water content, and balanced solids (3.5° to 5.0° Brix). Tall Utah cultivars yield vibrant emerald-green single-strength NFC juices and firm, crisp dices that maintain structural integrity through IQF blast-freezing.

Celery NFC juice retains the raw, crisp, refreshing aroma and natural sodium/potassium mineral balance demanded by clean-label wellness beverages. Single-strength juice can then be de-pectinized, de-starched, and passed through multi-stage ultra-filtration to create celery juice concentrate. Evaporated under low-temperature vacuum, clarified concentrate provides a translucent golden-green liquid with high solubility, neutral blending capacity, and concentrated nitrate levels for food formulation.

Brothers International partners with origin processors equipped with dedicated root-washing flumes, precision slicing lines, and continuous vacuum evaporation systems to preserve natural color, clean flavor, and active nitrate concentrations.

The Brothers International

Quality Promise

Brothers International and its 4 divisions, Brothers Ingredients, Dennick Fruit Source, Hosh International and Food Partners, are trusted global importers of premium ingredients to major food and beverage manufacturers in North America. We deliver consistent quality and supply across every format the industry demands. Our Celery is sourced from the earth’s prime growing regions where farming expertise, climate and soil composition come together to produce Celery of exceptional caliber. All of our suppliers undergo a rigorous vetting process to ensure we work with only the highest-quality processors and can fully guarantee traceability, sustainability, and compliance with all international regulations.

Each of our divisions has a specialized operations team to manage shipments and coordinate with customers and suppliers. They work closely with our in-house customs team to ensure efficient clearance, and collaborate with the USDA and FDA to maintain full regulatory compliance. This ensures your ingredients move seamlessly through every stage of import, arriving on time and ready for production with complete confidence. With decades of sourcing expertise and a strong commitment to customer success, you can count on Brothers International to deliver the premium ingredients your products require.

Brothers International is your source for high-quality celery NFC juice, celery IQF and celery juice concentrate.
All the information you need to navigate the fruit ingredient buying process.

Industry Glossary

A Reference Guide for Fruit Ingredient Terminology

Check out our glossary for a consolidated reference of commonly used terminology across the global fruit ingredient industry. It provides straightforward definitions and context for the language and concepts referenced throughout the industry.

Celery NFC Juice and Juice Concentrate

Facts and Questions About Celery NFC Juice

As fruit ingredient experts, we can work with manufacturers to provide nearly any specification of celery NFC juice, celery juice concentrate and celery IQF – contact our team to get started. The table below represents a handful of the most common brix levels and concentration.

Target Brix / Spec Approx. Concentration Product Format Why Manufacturers Choose It & Applications
45° – 65° Brix
(Clarified / Filtered)
~11.25-Fold to 16.25-Fold Clarified Celery Juice Concentrate
(De-Pectinized & Filtered)
High Efficiency & Clean-Label Curing. Ultra-filtered under low-temperature vacuum to remove all insoluble pulp, fiber, and cloud while concentrating natural sugars, minerals, and endogenous nitrates. Drastically lowers shipping costs. Widely utilized for clean-label meat curing (bacon/hot dogs), savory broths, ramen soup bases, and clear vegetable juice blends.
45° – 50° Brix
(Cloudy Format)
~11.25-Fold to 12.5-Fold Cloudy Celery Juice Concentrate Retains natural micro-pulp and pale green colloidal cloud for an authentic, opaque appearance and rich, savory mouthfeel. Delivers authentic phthalide aromatics for vegetable juice cocktails (Bloody Mary mixes), savory gravies, and culinary sauce preps.
3.0° – 5.0° Brix
(Single-Strength)
1-Fold (1:1) Single Strength / NFC Celery Juice
(Direct-Pressed / Frozen or Chilled)
Baseline standard (Single-strength at 4.0° Brix). Direct-pressed juice delivering authentic crisp, herbal flavor, natural mineral electrolytes, and vibrant light-green color. Preferred for clean-label morning wellness shots, 100% cold-pressed green juices, and craft mixology.
Parts / Dices
(Firm Dices)
1-Fold (Whole Flesh) IQF Diced Celery
(1/4″, 3/8″, 1/2″ Cuts / Blanched)
Precision Cryogenic Freezing & Enzyme Inactivated. Washed, diced, and steam-blanched to lock in bright green color and crisp cellular bite while deactivating polyphenol oxidase. Free-flowing, non-clumping dices designed for culinary mirepoix, frozen soups, ready-meals, stuffing preps, and canned entrees.

Celery naturally extracts and concentrates high levels of inorganic nitrate from the soil. In processed meat manufacturing (such as bacon, hot dogs, ham, and deli turkey), synthetic sodium nitrite is traditionally added to prevent botulism, fix red-pink cured color, and retard lipid oxidation. Food manufacturers aiming for clean-label statements replace synthetic chemical nitrites with Clarified Celery Juice Concentrate or cultured celery powder. When combined with a starter bacterial culture (such as Staphylococcus carnosus), the natural nitrate in celery is reduced to nitrite during thermal processing. Under USDA FSIS regulations, meats cured via celery juice can claim “Uncured” and “No Artificial Nitrates or Nitrites Added” on retail packaging.

Fresh celery contains over 94% water bound in thin-walled parenchymal cells. Without precise processing, freezing ruptures these cell walls, causing the vegetable to collapse into a watery, stringy mass upon thawing. Commercial processors maintain firm bite through controlled steps:

  1. Calibrated Steam Blanching: Dices pass through continuous steam blanchers calibrated to reach the critical internal temperature required to de-nature peroxidase and polyphenol oxidase (PPO) enzymes. This stops enzymatic browning and off-flavor development while gelatinizing just enough native pectin to protect cellular walls.

  2. Rapid Hydro-Chilling: The blanched celery is immediately plunged into ice-water cascades to halt the cooking process before the vegetable softens.

  3. Fluidized-Bed Cryogenic Freezing (IQF): High-velocity chilled air streams (-35°C to -40°C) suspend individual celery dices, freezing each piece in minutes. Rapid freezing forms micro-crystalline ice structures that do not pierce cell membranes, ensuring crisp cellular crunch and zero clump formation.

Using the standard commercial industry baseline of 4.0° Brix:

  • To reconstitute 45° Brix Celery Juice Concentrate: Mix 1 part concentrate with 10.25 parts water by weight (a weight dilution ratio of approximately 10.25:1, representing an approximate 11.25-fold concentration factor).

  • To reconstitute 65° Brix Celery Juice Concentrate: Mix 1 part concentrate with 15.25 parts water by weight (a weight dilution ratio of 15.25:1, representing a 16.25-fold concentration factor).

Allergen classification for celery differs significantly by geographic jurisdiction:

  • European Union & United Kingdom: Under EU Regulation (EU) No 1169/2011 and UK Food Standards legislation, celery is officially designated as one of the 14 major regulated food allergens (including celeriac, celery leaves, stalks, and seeds). In Europe, celery allergy is prevalent due to cross-reactivity with birch and mugwort pollen (causing severe oral allergy syndrome and anaphylaxis). Any product containing celery shipped to or sold in Europe must declare celery in bold on the ingredient statement.

  • United States: Celery is not currently listed among the FDA’s “Major 9” food allergens under the Food Allergen Labeling and Consumer Protection Act (FALCPA). It is declared simply as a vegetable ingredient (e.g., “Celery Juice Concentrate”). However, Brothers International provides complete allergen documentation and validated clean-down protocols for brands exporting finished goods to the EU and global markets.

  • Clarified Celery Juice Concentrate (45°–65° Brix): De-pectinized and fine-filtered to eliminate all insoluble fiber, cell walls, and cloud. It yields a translucent, golden-green liquid with total solubility that integrates smoothly into clear brines, injected curing marinades, seltzers, and clear broths without leaving sediment or clogging injection nozzles.

  • Cloudy Celery Juice Concentrate (45°–50° Brix): Retains natural micro-pulp and colloidal haze. It provides an authentic, opaque light-green appearance, natural dietary fiber, and a stronger fresh-vegetable flavor, making it the preferred choice for green smoothies, Bloody Mary cocktail mixers, and thick culinary gravies.

Brothers International supplies commercial celery NFC juice, celery juice concentrate and celery IQF in standard B2B industrial packaging formats – you can contact us directly here on our website to get additional specific details:

  • IQF Diced Celery (1/4″, 3/8″, 1/2″ Cuts): Packaged in 20 lb, 30 lb, or 10 kg (~22 lbs) corrugated master cartons lined with heavy food-grade polyethylene liners, shipped strictly frozen (-18°C).

  • Celery NFC Juice & Concentrates: Packaged in 5-gallon pails (~45–50 lbs), 55-gallon steel/poly drums (~500–550 lbs), 220–275 gallon aseptic/frozen totes (~2,200–2,800 lbs), or bulk liquid tankers (~4,000–5,000 gallons).

  • Chilled Storage (0°C–4°C / 32°F–40°F): Recommended for 65° Brix Clarified Celery Juice Concentrate to preserve natural nitrate density and prevent Maillard browning over 12 to 18 months.

  • Frozen Storage (-18°C / 0°F or lower): Recommended for all non-aseptic celery NFC juice, cloudy concentrates, and IQF cuts to maintain crisp cellular structure, vibrant pale-green color, and delicate phthalide volatile aromatics for 18 to 24 months.

Every beverage and food formulation requires precise technical parameters to perform consistently on automated production lines. Beyond standard ingredient delivery, Brothers International supports your R&D and QA teams with comprehensive technical documentation and specification matching. We provide batch-specific Certificates of Analysis (COA), detailed product specification sheets, allergen statements, Non-GMO declarations, and heavy metal/pesticide testing.

Whether your product requires a specific pH range, custom titratable acidity, precise color intensity, or tailored seed filtration (down to specific mesh screen sizes), our technical specialists collaborate directly with your formulators to match your operational requirements. To accelerate your product development cycle, we maintain a rapid-ship sample program for bench testing and pilot-scale trials.

Navigating global fruit commodity markets requires proactive supply chain management and real-time market intelligence. Seasonal weather anomalies, shifting freight rates, and harvest yield fluctuations can impact celery NFC juice and celery juice concentrate pricing and availability. Brothers International acts as a strategic procurement partner, offering market forecasts, crop reports, and flexible contracting structures—including multi-quarter forward contracts to lock in budget stability, as well as spot-market sourcing to fill unexpected inventory gaps.

As direct importers, we handle the complexities of international trade so you don’t have to. Our logistics team manages C-TPAT supply chain security, USDA/FDA import clearances, and customs brokerage to eliminate port delays. Backed by strict temperature-monitored cold-chain logistics, we ensure your frozen strawberry concentrates, purees, and essences maintain complete color, flavor, and microbial integrity from origin to your facility floor.

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